Sourcetable for Marketing

Every channel. One number. No spreadsheet hell.

Campaign analytics, attribution models, and weekly summaries — built from your live ad accounts, CRM, and analytics tools.

From 10 tabs to one sheet that actually makes sense.

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Sourcetable
Q4 2025 Analysis
CS
A B C D E F G
Revenue by Quarter Q4 Breakout
AI ASSISTANT
EXPAND
Made with Sourcetable Sourcetable

All channels, one view.

Spend, clicks, and conversions from Google, Meta, LinkedIn, and your CRM — in one clean sheet.

Attribution that updates.

See which campaigns actually drive pipeline — from live data, not a week-old export.

Ten tabs. One sheet.

Stop copying data between platforms and spend that time on the campaigns that actually move the number.

Connect your data

Every marketing workflow, from campaign analytics to audience segmentation.

  • Excel

    Upload your campaign trackers — including large multi-gig .xlsx files — and make them live with real ad data. Export results any time.

    Learn more →

  • Google Analytics

    Pull traffic, conversion, and revenue data directly from GA4 into your unified marketing dashboard.

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  • HubSpot

    Connect HubSpot and analyze pipeline, campaign performance, and lead data all in one place.

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  • BigQuery

    Query your marketing data warehouse in plain English — no SQL, no engineering, no waiting.

    Learn more →

“Six dashboards every Monday morning.Now the report is waiting for me.”

— Head of Marketing, B2B SaaS

What else can Sourcetable do?

Summarize campaign performance. Chart spend and attribution. Automate weekly reports. Crawl the web for data. Build channel dashboards. Clean multi-platform data. Create attribution workflows. Generate campaign templates. Talk to your data. Fix attribution formulas. Write SQL for marketing data. Handle full funnel data. Write formulas for metrics. Speed up reporting.
Summarize campaign performance. Quick takeaways
Summarize campaign performance.
Video: Analyze your data with an AI spreadsheet

Excel + ChatGPT + Python
=

The last spreadsheet you'll ever need.

Get Insights

Ask questions in plain English, generate charts instantly, use Python for custom logic, and tap into built-in research tools for deeper insights.

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Visualizations

Turn data into charts & graphs instantly. Sourcetable helps you explore trends, uncover patterns, and present insights, automatically or on your terms.

Visualizations

Manipulate Data

Clean, shape, and structure data with AI, formulas, or code. Sourcetable helps you go from raw input to ready-to-use datasets in seconds.

Manipulate Data

Data Science

Sourcetable fuses AI smarts with Python's full analytical power, so you can clean, query, model, and visualize data without switching tools or writing a single line of code.

Data Science

Frequently Asked Questions

If your question is not covered here, you can contact our team.

Contact Us
Can Sourcetable pull data from Google Analytics and Meta Ads?
Yes. Connect your ad platforms, analytics tools, and CRM and Sourcetable merges them into a unified marketing dashboard — no manual exports, no copy-paste between tabs.
How do I build a cross-channel marketing dashboard?
Connect your sources and describe the view you want. Sourcetable normalizes metrics across platforms, builds the layout, and keeps everything current as you refresh.
Can I build a reusable weekly marketing report in Sourcetable?
Yes. Build your report template once — with the metrics, charts, and narrative format you want — and run it with fresh data any time you need it.
What data sources are supported?
We support spreadsheets (.xls, .xlsx, .csv), PDF, JSON, databases, and 100+ integrations including Google Analytics, Google Ads, HubSpot, Meta, LinkedIn, and Salesforce.
Can I generate data visualizations?
Yes! It's very easy to generate clean-looking data visualizations using Sourcetable. Simply prompt the AI to create a chart or graph. All visualizations are downloadable and can be exported as interactive embeds.
Is this free?
Yes! Sourcetable's spreadsheet is free to use, just like Google Sheets. AI features have usage limits. Users can upgrade to the Pro plan for more credits.

Enterprise-grade security

Your data is protected by industry-leading SOC 2 Type 2, HIPAA, and PCI compliance standards, whether in our cloud or on-premises.

Private key encryption

Private key encryption

Data encrypted at rest

Data encrypted at rest

Escrow KMS

Escrow KMS

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Connect your ad accounts. Build your dashboard in minutes.

Related use cases

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