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Google Looker vs SAS Viya: A Comparative Analysis

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    Introduction

    Choosing the right business intelligence (BI) tool is crucial for effective data analysis and reporting. Google Looker and SAS Viya are two prominent platforms that offer advanced BI capabilities, each with its unique strengths and considerations.

    This comparison will delve into the features, usability, and scalability of both Google Looker and SAS Viya to help you make an informed decision. Additionally, we'll explore how Sourcetable provides a modernized, spreadsheet-like interface that syncs with your data, serving as an alternative to traditional BI tools for your business intelligence tasks.

    Google Looker

    What is Google Looker?

    Google Looker is a business intelligence platform that is part of Google Cloud. It facilitates the access, analysis, and utilization of data for business purposes.

    • Features and Capabilities

      As a self-service and governed BI platform, Google Looker offers a range of features that enable users to interact with and leverage their business data effectively.

    • Enables data experiences by allowing users to analyze and act on their data.
    • Offers a chat feature for conversing with business data.
    • Integrates generative AI for the development of data-powered applications.
    • Provides cloud-based access to the platform.
    • Supports the creation of custom applications with reliable metrics.
    • Allows the use of Looker modeling within existing BI environments.
    • Integration and Accessibility

      Google Looker is designed to be accessible in the cloud and can be integrated with users' existing BI environments, promoting a seamless data experience.

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    What is SAS Viya?

    SAS Viya is an AI platform that delivers comprehensive and end-to-end capabilities for data management and analytics. It is designed to handle data of any size or complexity, providing tools for cleansing, transforming, and building robust data pipelines. With its intuitive interfaces, SAS Viya enables users to create highly performant models rapidly and deploy decision flows effectively.

    • Data Management and Quality

      The platform ensures data quality through cleansing and transformation features, enabling trust in data with lineage and transparency tools.

    • Model Building and Deployment

      SAS Viya accelerates the building of performant models, automates their tuning, deployment, and retraining, and offers performance monitoring to maintain model accuracy over time.

    • Automation and Performance

      Automating machine learning processes, SAS Viya stands out as the sole tool providing this service, enhancing the value derived from data and AI investment. It is also noted for being 30 times faster than other open source and commercial offerings.

    • Scalability and Value

      The platform scales in line with AI development, ensuring that results are translated into verifiable and trustworthy outcomes.

    • Target Users

      SAS Viya is tailored for data scientists and developers, focusing on delivering a seamless and efficient experience for these professionals.

    Google Looker

    Google Looker Key Features

    Business Intelligence Capabilities

    Looker is a powerful BI tool providing enterprise-class business intelligence. It delivers a real-time view of data that is fresh, consistent, and governed.

    Data Access and Management

    Looker facilitates access to data across multiple clouds. Analysts can use LookML to define and manage business rules, creating a central point of truth for data definitions.

    Integration and Collaboration

    Integrated with Google Cloud, Looker is a core product available in the Google Cloud console. It provides insights directly in the workflow and offers prebuilt integrations and robust APIs.

    Reporting and Visualization

    Looker simplifies the creation of reports and dashboards and integrates with Looker Studio. Users can connect to the semantic model to explore and visualize data.

    Version Control and Proactive Insights

    Using a Git version-controlled data model, Looker ensures that insights remain consistent across the enterprise. It allows for proactive insights, aiding in data-driven decision-making.

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    Key Features of SAS Viya

    Data Integration and Quality

    SAS Visual Analytics supports importing data from varied sources including databases, Hadoop, Excel, and social media. It enhances data quality with functions to change case, convert, rename, remove, and split columns.

    Report and Dashboard Creation

    Users can quickly create reports and dashboards by dragging and dropping files such as Excel, CSV, and SAS data sets. The platform facilitates the creation of calculated columns and custom transformations.

    Visualization and Autocharting

    The tool offers a wide range of graph objects, including Bar, Pie, Donut, Line, Scatter, and Heat maps. Autocharting is available to select the best graph representation for the data.

    Web Content and Image Integration

    Integration of web content like YouTube videos and images into reports is supported, enhancing the visual appeal and context.

    Collaboration Tools

    Comments can be added to reports for collaborative purposes. Users have the ability to create alerts for report objects.

    Report Distribution and Export

    Reports can be distributed as PDFs or via email securely, with options for setting recurring distribution intervals. Additionally, reports can be exported to Excel.

    Geospatial and Advanced Analytics

    Geospatial data is supported with Esri integration. Advanced analytics visualizations like box plots, heat maps, and decision trees are included.

    Customization and Reusability

    Custom visualizations can be incorporated, including those from D3.js, C3, and Google charts. Users can save report templates and share modifications such as filters and formatting.

    Forecasting and Predictive Tools

    Automated forecasting is available with included confidence intervals, aiding in predictive analysis.

    Google Looker

    Advantages of Google Looker for Business Intelligence

    Data Exploration and Visualization

    Looker Studio Pro facilitates the exploration of data, allowing users to answer complex business questions. It enables the creation of visualizations to clearly communicate data-driven insights.

    Collaboration and Sharing

    The platform enhances team collaboration with features for managing team content and sharing dashboards, streamlining the decision-making process in medium to large scale enterprise environments.

    Enterprise Capabilities

    Looker Studio Pro is tailored for enterprises, offering robust capabilities including advanced data management and access to enterprise-level support, ensuring reliability and scalability for business intelligence tasks.

    Google Looker

    Disadvantages of Using Google Looker

    Connectivity and Integration Challenges

    Google Looker users have experienced issues with connectivity, particularly when migrating data from AWS to BigQuery, a process described as painful. The security measures implemented can also result in highly restricted access, complicating data integration efforts.

    Complex Sharing and Onboarding

    The platform's sharing mechanism is considered complicated, posing hurdles in collaborative environments. Additionally, onboarding is not only expensive but also presents a steep learning curve, impacting the efficiency of adopting Looker in business operations.

    User Experience and Performance Issues

    Performance drawbacks are evident, with users reporting that Looker can be slow and laggy, especially when handling multiple graphs on a single page. These issues detract from the platform's intuitiveness and can hinder real-time data analysis.

    Learning Resources and Documentation

    There is a noted lack of easily accessible training materials and documentation for Looker, which can stall the learning process for new users and prolong the time taken to leverage the platform to its full potential for reporting and data analytics.

    Google Looker

    Frequently Asked Questions About Google Looker

    What are the hours for Looker Support in Japanese?

    Looker Support in Japanese is available from 9:00 AM JST – 5:00 PM JST, Monday – Friday. Additionally, support in Japanese extends from 5:00 PM JST – 9:00 AM JST, Monday – Saturday, including weekends and holidays.

    How do I ensure my Looker instance is eligible for support?

    To be eligible for Looker Support, your instance must be running an officially supported Looker version. Instances hosted by Looker will automatically update to supported releases. If you are hosting your instance, you must manually update to a supported Looker version.

    What are the requirements for accessing Looker Support?

    Access to Looker Support requires having the Tech Support Editor IAM role, and Looker instances need to have the Google Cloud Project number filled in on the Admin General Settings page. It is also available to administrators and developers on instances using Legacy Support.

    Is Looker Support available 24/7?

    Looker Support is available 24/7 in English for instances running an officially supported Looker version.

    What should I do when submitting a Looker support request?

    When submitting a Looker support request, you may be prompted to choose from a product area to help direct your inquiry to the appropriate support team.

    Use Cases for Google Looker

    • Google Looker

      Reducing client report time

    • Google Looker

      Modernizing business intelligence

    • Google Looker

      Embedding analytics in quote-to-revenue platforms

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    Advantages of SAS Viya for Business Intelligence

    Cloud-Based Analytics and Reporting

    SAS Viya is a cloud-based analytics platform that provides instant access to powerful statistical analysis and reporting applications. This ensures that users can access data and perform analytics from anywhere, facilitating flexible and on-demand business intelligence tasks.

    Flexibility and Extensibility

    The platform's highly flexible and extensible 4GL allows for the development of customized reports and analytics, supporting a wide range of statistical methods, including advanced procedures for web-based programming, analysis, and reporting.

    Data Visualization and Mapping

    With SAS Viya, businesses can leverage data visualization tools for creating 3-D relationship graphs and utilize a variety of business maps, charts, and plots to enhance the comprehension of complex data relationships in reports.

    Integration and Collaboration

    SAS Viya offers seamless integration with tools like Microsoft Outlook, Excel, PowerPoint, Word, and SharePoint, which streamlines the collaborative process and allows for the easy embedding of analytics into business processes.

    Enhanced Productivity

    The platform improves programmer productivity by providing a web-based environment and prebuilt library of procedures for faster development and deployment of analytics and reports, ultimately leading to more efficient business intelligence operations.

    Real-Time Decision Making

    With its capabilities in machine learning and streaming analytics, SAS Viya helps organizations make real-time decisions, enhancing the responsiveness and agility of business intelligence strategies.

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    Disadvantages of SAS Viya for Business Intelligence

    Cost and Accessibility

    SAS Viya's pricing structure can be prohibitive for non-enterprise users, making it less accessible to small and medium-sized businesses. The high cost is a barrier to entry for these organizations.

    User Experience and Support

    The platform's complexity presents a steep learning curve, potentially deterring users without advanced skills. A lack of beginner tutorials exacerbates this issue. Furthermore, users have reported inadequate customer support, which can hinder problem resolution.

    Technical Considerations

    With a considerable installation file size, SAS Viya might require substantial system resources. The absence of integration with popular open source tools such as Python, Julia, and R limits its versatility in diverse environments.

    Functionality and Performance

    The software's drill-down capabilities, important for in-depth data analysis, are in need of improvement. This limitation can affect the efficiency and depth of data exploration.

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    Frequently Asked Questions About SAS Viya

    What are the pricing options for SAS Viya?

    SAS Viya may be priced by users, core capacity, total revenue, transactions, and more. It can also vary by deployment options such as SaaS, on-premises, or cloud.

    What is the starting price for SAS Viya?

    SAS Viya pricing starts at $1500 per user and $10,000 for core capacity for select offerings.

    How much can a full implementation of SAS Viya cost?

    A full implementation of SAS Viya can go up to multiple millions.

    Can I get assistance in determining the best SAS Viya licensing option?

    Yes, a SAS account representative can help determine the best SAS licensing option for your needs.

    Are there any discounts available for SAS Viya?

    Yes, students, educators, and researchers may get academic discounts for training and certification exams. SAS also offers a variety of other discounts for training and certification exams.

    Use Cases for SAS Viya

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      SAS Viya providing complementary services to SAS Grid Manager in different steps of a project

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      SAS Viya feeding into SAS Grid Manager for enhanced data processing

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      SAS Visual Analytics customers leveraging SAS Grid Manager for improved analytics capabilities

    sourcetable

    Comparing Sourcetable with Google Looker and SAS Viya for Business Intelligence

    • Streamlined Data Integration

      Sourcetable offers a simplified approach to data analytics by integrating data from multiple services into a familiar spreadsheet interface, unlike Google Looker and SAS Viya which may require more complex data integration processes.

    • User-Friendly Interface

      The spreadsheet-like interface of Sourcetable can be more accessible for users who are accustomed to working with spreadsheets, allowing for easier adoption and use compared to the interfaces of Google Looker and SAS Viya.

    • Efficiency in Reporting

      Sourcetable's interface allows for quick and efficient reporting capabilities. This streamlined reporting can save time and resources, providing an edge over the more traditional reporting methods in Google Looker and SAS Viya.

    • Data Analytics Simplification

      By syncing data across services, Sourcetable simplifies the data analytics process, making it more straightforward than the potentially more complex analytics offered by Google Looker and SAS Viya.

    Google Looker
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    Comparing Google Looker and SAS Viya

    Business Intelligence Capabilities

    Both Google Looker and SAS Viya serve as business intelligence platforms. They provide tools for accessing, analyzing, and acting on data, enabling organizations to derive insights from their business information.

    Self-Service and Governed BI

    Google Looker and SAS Viya offer self-service business intelligence, allowing individual users the flexibility to explore data. They also support governed BI, ensuring data management and security policies are adhered to.

    Data-Powered Applications

    The platforms enable users to build data-powered applications. They offer frameworks for embedding analytics and data models into custom applications, facilitating data-driven decision-making.

    Trusted Data Experiences

    Both platforms can deliver trusted data experiences. They are designed to ensure that users can rely on the accuracy and integrity of the data provided for analysis.

    Google Looker
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    Google Looker vs. SAS Viya

    Business Intelligence Capabilities

    Google Looker is a business intelligence platform that provides both self-service and governed BI, enabling users to access, analyze, and act on data. Looker offers capabilities for organizational and self-service business intelligence. In contrast, SAS Viya also provides advanced analytics but emphasizes a broader range of analytics solutions including AI and machine learning.

    Data-Powered Applications

    Google Looker allows the building of data-powered applications, offering tools for embedded analytics and data modeling. Looker's approach to application development is centered on its BI capabilities. SAS Viya, while offering analytics in applications, tends to focus more on the analytics lifecycle and deployment options.

    Generative AI Feature

    Google Looker includes a generative AI feature, which may not be a focal point in SAS Viya's offerings. SAS Viya's strengths lie more in traditional and advanced statistical analysis rather than generative AI.

    Data Accessibility and Interactivity

    Looker can be used to chat with business data, providing a conversational experience. SAS Viya offers different interactive capabilities, with a focus on visual analytics and robust reporting features.

    Trusted Data Experiences

    Google Looker can deliver trusted data experiences, ensuring that users have reliable insights for decision-making. SAS Viya also places a strong emphasis on data governance and security to support trustworthy analytics.

    sourcetable

    Comparison: Google Looker, SAS Viya, and Sourcetable

    Google Looker vs. SAS Viya

    Google Looker and SAS Viya are both advanced business intelligence platforms, but they cater to different needs in data processing and analytics. Looker focuses on self-service and governed BI, enabling users to build data-powered applications and workflows with an emphasis on embedded analytics and data modeling. Its generative AI feature distinguishes it by allowing conversation with business data. On the other hand, SAS Viya provides a cloud-enabled, in-memory analytics engine, promoting advanced analytics with AI and machine learning capabilities. While Looker emphasizes self-service, SAS Viya tends to require more specialized knowledge, making it better suited for data scientists and statisticians.

    Google Looker vs. Sourcetable

    Sourcetable is a spreadsheet-like interface designed for data analysis without the need for technical expertise, which contrasts with Google Looker's more robust BI capabilities. Looker's platform allows for more complex data modeling and application development, providing a comprehensive suite of tools for enterprise-grade analytics. Sourcetable, while user-friendly, may not offer the same level of depth in analytics or the ability to handle large-scale data operations as Looker does.

    SAS Viya vs. Sourcetable

    SAS Viya is a powerful analytics platform that supports complex data analysis with AI and machine learning, aimed at users with a strong background in data science. Sourcetable, in contrast, simplifies data analysis with a user-friendly interface that appeals to users who may not have specialized data expertise. The choice between SAS Viya and Sourcetable would depend on the user's analytical needs and technical proficiency.

    Common Capabilities and Differences

  • All three platforms allow for data analysis and business intelligence.
  • Google Looker and SAS Viya cater to enterprise-level users, whereas Sourcetable is more accessible for non-technical users.
  • Looker and Viya offer more complex data modeling and analytics features compared to Sourcetable.
  • Looker's generative AI and conversational analytics capabilities are not typically found in SAS Viya or Sourcetable.
  • sourcetable

    Frequently Asked Questions About Sourcetable

    What is Sourcetable and who typically uses it?

    Sourcetable is a spreadsheet application that replaces workflows typically done in Excel, Google Sheets, and Business Intelligence tools. It is widely used by growth teams and business operations teams.

    How does Sourcetable integrate with third-party applications?

    Sourcetable syncs data from over 100 applications and most databases, allowing users to access and query data from these sources.

    Do users need to know how to code to use Sourcetable?

    No, Sourcetable does not require coding, making it accessible for users to build live models and analyze data without technical expertise.

    How often does data update on Sourcetable?

    Data integrations update every 15 minutes on the regular plan and every 5 minutes on the pro plan. Models update automatically as data updates.

    What are the pricing plans for Sourcetable and is there a trial available?

    Sourcetable costs $50 per month for the starter plan and $250 per month for the pro plan. All plans come with a 14-day free trial.

    Google Looker

    Google Looker Cost Overview

    • Platform Pricing

      Platform pricing is a fixed cost for running a Looker instance. It covers platform administration, integrations, and semantic modeling features.

    • User Pricing

      User pricing is variable and dependent on the license type for each individual accessing the Looker platform. License types include Developer User, Standard User, and Viewer User, with costs scaling based on user permissions and roles.

    • Billing and Subscriptions

      Each Looker instance is tied to a billing account that consolidates charges from instance creation and user licensing. Subscriptions are offered in one to three-year terms.

    • Platform Editions

    • Standard
    • Enterprise
    • Embed
    • The cost for each platform edition is influenced by user roles and permissions within the Looker platform.

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    SAS Viya Cost Overview

    SAS Viya is available for purchase on the Azure Marketplace. This accessibility offers users streamlined procurement and deployment options. The platform supports a pay-as-you-go pricing model, providing flexibility and cost management based on usage. This cost structure aligns with scalable cloud services, allowing businesses to adapt their investment with their analytical needs.

    • Azure Marketplace availability
    • Pay-as-you-go pricing model
    Google Looker

    User Reviews of Google Looker

    • General Sentiment

      Google Looker is recognized as a business intelligence (BI) and analytics platform. However, user feedback indicates a less favorable view, with some considering it the worst reporting tool available.

    • Performance Issues

      Common complaints highlight that Looker is slow, prone to bugs, and lacks intuitiveness, according to user reviews.

    • Comparisons to Competitors

      Users suggest that alternative BI tools, both free options like Data Studio and premium ones like Tableau, offer superior experiences compared to Looker.

    Conclusion

    In summary, Google Looker and SAS Viya offer robust business intelligence capabilities, each with its own set of features and strengths. Looker integrates deeply with Google Cloud services, while SAS Viya offers advanced analytics with a focus on artificial intelligence and machine learning.

    For businesses seeking a more streamlined and accessible approach to business intelligence, Sourcetable may be a suitable alternative. It simplifies the process by synchronizing data across various services in real-time within a spreadsheet interface, which may be more familiar to some users.

    Choosing the right business intelligence tool depends on the specific needs, technical expertise, and existing infrastructure of a business. It is important to consider these factors when comparing Looker, SAS Viya, and alternatives like Sourcetable.



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