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Sync Google Analytics data to Sourcetable

Google Analytics

Google Analytics is a largest web analytics service online, it tracks and reports website traffic and user behaviour. The platform can be used to keep track of important business KPIs such as sessions & users, new & returning visitors and bounce rate, among others.

Sync Google Analytics data to Sourcetable

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Find out how to make the most of your Google Analytics data with Sourcetable

Sourcetable Benefits

Query analytics data quickly & easily

Google Analytics provides insights on how users engage with your web site or application, allowing businesses to gain insights and drive results. By syncing data from Google Analytics to Sourcetable, users can combine it with inputs from other key platforms and databases, to keep track of key metrics like active users and advertising ROI, and how they interact with other important activities and platforms like Facebook Ads or Mandrill, easily and at a glance.


Syncing your Google Analytics data to Sourcetable allows users to query inputs from multiple analytics platforms without having to learn SQL – making your key online data and KPIs readily available to all members of your team.


Sourcetable brings together key data from Google Analytics and other platforms quickly and intuitively, allowing users to automate processes and freeing up time to focus on other important aspects of their websites.

An example interface to create an automation when sales surpass certain number

Find out how to get the most from Google Analytics with Sourcetable

A Magic Wand

Smart Templates

Use out of the box tried and tested templates in order to cross-reference Google Analytics data and enable data collaboration across your entire organisation

A Magic Wand

Quick Analysis

Query and cross-reference your analytics instantly in comprehensive, dynamic reports

A Magic Wand

Ease Of use

Compile all your Google Analytics data into a spreadsheet to find the key business insights behind the numbers, allowing you to confidently update and improve your website.

Who uses Google Analytics data in Sourcetable

πŸ“ˆ Marketing and Advertising professionals

πŸ‘·πŸΏ Sales and Sales Ops folk

πŸš€ Founders

🏒 Ecommerce businesses

πŸ‘©πŸΌβ€πŸ’Ό Product Managers

πŸ’» Webmasters

πŸ‘¨πŸΌβ€πŸ’Ό SMB owners

Sample companies

Online businesses integrating Google Analytics with Sourcetable have access to all relevant data on website traffic and tracking, and user behaviour.

  • Retail online stores

  • B2B Platforms & Marketplaces

  • Software as a Service

    (SaaS) companies
  • Webmasters

What makes Sourcetable special?

A Magic Wand


Connect, sync and query your Google Analytics data with data from 30+ other sources, to inform decisions and improve business performance

A Magic Wand


Create views and workflow templates based on user data from Google Analytics and other platforms, and share with colleagues, regardless of their level of tech skills

A Magic Wand


Automate data and reports from Google Analytics, freeing up time to focus on selling your product

Frequently Asked Questions

How do I sync Google Analytics data to Sourcetable?
Sourcetable is currently in Closed Beta. Sign up to the Beta here to tell us a little about yourself and request information on how to sync your Google Analytics data.
How easy is it to visualize my Google Analytics data using Sourcetable?
Sourcetable spreadsheets are designed to be intuitive and user-friendly, so anyone can view key data from Google Analytics - and other analytics platforms such as Marketo and Optimizely - at a glance without code.
Which analytics platform works best with Sourcetable – Google Analytics or Optimizely?
Sourcetable enables users to combine data from both platforms, enabling businesses to better understand the relationships among available data, and gain new insights for making better decisions or identifying new opportunities.

Connect your Google Analytics Data

Analyze data, automate reports and create live dashboards
for all your business applications, without code. Get unlimited access free for 14 days.