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Sync Pardot data to Sourcetable


Pardot is a marketing automation SaaS, from Salesforce, application that allows companies to create significant connections by deploying and managing online campaigns. The platform can be used to monitor the engagement, growth and revenue of marketing campaigns across different channels, as well as KPIs like emails, promo codes used and social media ads.

Sync Pardot data to Sourcetable

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Find out how to make the most of your Pardot data with Sourcetable

Sourcetable Benefits

Query email automation data quickly & easily

Pardot helps B2B organisations to create successful email campaigns that deliver personalized messages to the right audience at the right time. By syncing Pardot to Sourcetable, and combining data from the platform with inputs from other apps and databases, users can keep track of their business and audience engagement in the context of other key metrics.


By syncing your Pardot data to Sourcetable, you can query multiple databases without having to learn SQL or other database languages – allowing all members of your team access to key email automation data.


Sourcetable brings together key data from Pardot and other platforms quickly and intuitively, allowing users to automate processes and freeing up time to focus on other important aspects of their business.

An example interface to create an automation when sales surpass certain number


Sourcetable’s full suite of visualization tools meets all your reporting needs. Create visually striking charts, graphs, conditional formatting, pivot tables and more, to share with your team and highlight the metrics that matter.

A simple flow showing how a table converts to a chart easily

Find out how to get the most from Pardot with Sourcetable

A Magic Wand

Smart Templates

Use out of the box tried and tested templates to merge and automate Pardot lists, and enable data collaboration across your entire organisation

A Magic Wand

Quick Analysis

Analyse and cross-reference your Pardot marketing automation data instantly in cross-channel reports

A Magic Wand

Ease Of use

Compile all your Pardot data into a single spreadsheet, to query it and find the key business insights behind the numbers.

Who uses Pardot data in Sourcetable

📈 Marketing and Advertising professionals

👷🏿 Sales and Sales Ops folk

🚀 Founders

👩🏼‍💼 Product Managers

🏢 Ecommerce businesses

Here's a sample of Pardot data that will be available in your Sourcetable spreadsheets:

Show all (20)


Contains the name of campaign and cost

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Contains the association of campaign and tag


Contains name, subject and created at information

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Contains the association of email and tag


Contains name, description, title, updated at and flags for crm visible, dynamic and public

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Contains the information of list, prospect, created at, updated at and opted out

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Contains the association of list and tag


Contains the information of campaign, name, status, value, type and probability and stage

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Contains the association of opportunity and propect along with updated at information


Contains the association of opportunity and tag


Contains the information of campaign, prospect account, user, address, contact information, password, and crm fields like crm url, crm owner fid

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Prospect account fields are customisable and it currently has name and id

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Contains the association of prospect and tag


Tag acts as a label that can be applied on various objects for easy identification

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Contains the user information like name, role, title, email and it's account information

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Contains the association of user and a tag


Contains the information of prospect, visitor, and parametes like medium, source, term, campaign and content along with visitor page view count

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The user which visits the campaign, it has fields like hostname, ip address and parameters like campaign, content, medium, source and term along with page view count

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Contains the information of campaign, email, prospect, visitor, opportunity, visit and other association id's like email template id, file id etc

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Contains the visit information along with url, title and created at

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Sample companies

Online businesses integrating Pardot with Sourcetable have access to all relevant data on audiences, users, drip and transactional mails.

  • Retail online stores

  • Retail offline stores

  • B2B Platforms

  • Software as a Service

    (SaaS) companies
  • B2C Marketplaces

What makes Sourcetable special?

A Magic Wand


Connect and query your Pardot data alongside insights from 30+ other sources, to inform decisions and improve your campaigns

A Magic Wand


Automate Pardot data and processes, and spend more time focusing on selling your product

A Magic Wand


Create workflow templates based on key data from Pardot and other platforms, and share with your team members, no knowledge of SQL required

Frequently Asked Questions

How do I sync Pardot data to Sourcetable?
Sourcetable is currently in Closed Beta. Sign up to the Beta here to tell us a little about yourself and request information on how to sync your Pardot data.
How easy is it to visualize my Pardot data using Sourcetable?
Sourcetable spreadsheets are designed to be intuitive and user-friendly, so anyone can view key data from Pardot - and other marketing automation platforms such as Mailchimp and Marketo - at a glance without code.
Which marketing automation platform works best with Sourcetable – Pardot or Marketo?
Sourcetable enables users to combine data from both platforms, enabling businesses to better understand the relationships among available data, and gain new insights for making better decisions or identifying new opportunities.

Connect your Pardot Data

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